Coupons are a buyer’s best friend
Coupons have been around since the beginning of man’s shopping experience. People love coupons because it gives them an extra discount on something that is very much needed and desired. They are an incentive to buy and leave you with the pleasant feeling that you have saved money.
Coupons are still great tools in use today. Not only are you giving the customer a reason to buy, but you are saving their hard-earned money and not spending it all in one place. This will always put you on their good side and also gain the confidence that you really want them to save money.
How creative can you be with coupons? There are many different types of gift coupons. A coupon type is an amount that is deducted from the total price. Just put $ 5, $ 10, $ 15 off a product, for example.
Another type of coupon is “BOGO” or as you know “Buy one get one” for free or half off. There are not many more details that can be said about this as most people know what it is about. It is up to you to determine which products and services go together to give someone half a discount or even a free product with their purchase.
A different variation of the “BOGO” coupon or discount is to buy multiple products to get one free or half off. You can have them buy as many as you want, but the price must be reasonable. It can be any price you set, but it has to be something the customer thinks is worth buying.
You can also get creative and offer people a discount for recommending your business. You can give an amount of money or a percentage of your next order. Again people are saving money and it is also an inexpensive form of advertising. When people find out that they will save money with you, the potential to win more customers is greater.
If you sell physical products, you can offer free shipping. As you may know, amazon.com offers free shipping on items that cost $ 35 or more. You can do the same if you have your own private online store. You may want to be a bit more competitive and offer free shipping on lower priced items. However, make sure it is profitable.
You can also take a percentage off the total price if someone spends a certain amount with you. For example, let’s say you will give a 10% discount if they spend $ 50 or $ 100, but only if it reaches or exceeds the amount. This will help you earn money, but it will also encourage customers to buy more from you.
The cash back coupons are great too. Do you remember the last time you bought something and got a refund? You have to mail a slip and wait for the money to come back, but online you can make it more instantaneous. You know, in today’s age, instant gratification is in high demand.
What you can do with coupons is really up to you. You can combine them or distribute them weekly or monthly. You can be as creative as you can with this. Sometimes people like to combine coupons with deals or use multiple coupons at the same time. Anything you think will make the customer happier.
So you see all the different types of coupons out there, and now you want to put some of these ideas into practice. Don’t just throw them in front of the customer and persuade them to buy just because they’re getting a discount. Actually, that’s not good business practice, but for many years, people believed it worked.
Buyers will come to you because they like your products, they like your brand, or they like your attitude. In the end, there is really no way to persuade people to buy anything. Just reach out to those who are interested and treat them kindly by offering coupons and discounts. That’s why coupons are a buyer’s best friend!