What exactly is the business model of an entrepreneurial philanthropist?
Excuse me, what business model? According to Wikipedia, “an entrepreneurial philanthropist is an entrepreneurial philanthropist.” An entrepreneur is “someone who runs an enterprise, usually their own business” and philanthropy is “providing for the increased well-being of humanity and the environment.”
There is a growing community of people who are living this new reality. These people have learned that there is an abundance of wealth in the world and do not subscribe to the flawed reasoning that says “once I have made my fortune climbing the corporate ladder I can have my share of the abundance and then contribute to philanthropic causes”.
These people now know that this is not how life works. They know that abundance begins with first making a decision. They have decided that they want to be rich, to be a help in the world, and now they are being that person.
But having made that decision, how does the person on the street make that happen for themselves?
There is an abundance of new ideas and opportunities available; new appears every day, hour minute and second. What is it that allows these people to realize what they have decided to be?
New to the scene is a business that does just that. A business whose central vision is philanthropy. The mission of this business is “To empower people with opportunities and to facilitate humanitarian and environmental aid, where it is needed in the world.”
This is a win-win business, where money from participants’ sales goes directly to humanitarian and environmental projects. The US-based company partners with action-oriented humanitarian and environmental organizations that implement immediate and long-term sustainable solutions to the world’s problems, such as food delivery, healthcare, construction of water purification systems and educational mechanisms. that will abolish prejudice, oppression and violence.
And if that’s not enough, those involved in the business have the opportunity to roll up their sleeves and contribute to the site in a much more personal way by giving their own sweat capital.
The product for this business is provided by a partner company that has been a niche leader in the travel industry for nearly two decades, providing customers with world-class global travel services at deeply discounted prices. Why travel and how does this fit into the vision? It seems that a common passion among successful entrepreneurs is a love of travel, so it’s no surprise that popular destinations for philanthropists are the sites of humanitarian and environmental projects themselves.
By operating their business, these business owners are being the philanthropists they have envisioned, and are being now, doing it now and reaping the rewards now, not fantasizing about it in the unfounded world of “once I have enough money, then I’ll be.” able to do what you want.” They have discovered that this business allows them to have what Napoleon Hill describes in his classic book “Think and Grow Rich” as “the one quality one must possess to win, and that is definition of purpose.”
Companies that have a vision to be a positive force changing the world for the better are not uncommon, but this new business is completely unique in that it has not only enshrined this in the company’s mission, but has also consolidated as a cornerstone. of its fundamental method of operation: proceeds are applied to humanitarian and environmental initiatives around the world. In fact, the raison d’être for bringing its products to market is for the company and its distributors to do their part to create a world where every human being has the food, home, and quality of life they deserve for generations to come. to come
The business model employed by the company is one of the most effective in providing market-leading performance for all stakeholders: network marketing. The company’s founders and leaders have over fifty years of combined industry experience and are experts at taking tried and tested strategies and merging them with the latest demographic and socioeconomic trends and cutting-edge technology. Looking at it another way; In today’s job market, where working for a company is suffering from a crisis of employee confidence, they’ve hit the sweet spot where self-employment in a home business intersects with the viral reach of social media.
Value systems like the balanced scorecard and the triple bottom line (the “three pillars”: people, planet, profit) that have become popular in forward-thinking corporations are now being personally embraced by enlightened employees. They had discovered that actually achieving work-life balance while employed by corporate masters driven by quarterly shareholder reports is an urban myth. These executives and managers are making the decision (layoffs granted and corporate failure sometimes force them) to take responsibility for their own financial destiny and discover that working for themselves with the right business model really can provide a balance between life and worked.
This company now offers an opportunity where motivated people can achieve all three pillars. Participants generate income for their own households while giving funds for crisis relief, as well as humanitarian and environmental causes. By staying in tune with market trends, the company has responded to one of the most searched financial phrases on Google, “residual income” (about ten million results), so along with high-percentage gross profits , are two of the key design criteria for the compensation system. . Low entry costs combined with a highly automated sales process make it a simple yet highly lucrative home based business.
Clearly, working in these types of opportunities is not for everyone. A high level of personal integrity is certainly a prerequisite. The target market is clearly highly energized self-starters with a desire to be a force for positive change in the world. It will also attract smart professionals (or couples) with a strong aspiration for personal financial responsibility. The current glut of laid-off and unemployed executives and managers on the one hand and disillusioned MLM marketers will no doubt offer ample supply.
Having said that it is not for everyone, it is clearly already an attractive proposition for many. The speed at which the company is growing shows a viral trend line. Even before the public launch in July 2010, early adopters on five continents are already earning and contributing.
This community of philanthropists has realized that competition is no longer enough for long-term viability and success and together they are carving out a new integrated value market niche, following the “South/Petition” business strategy proposed by another creative innovator, Edward de Bono.
No doubt in the future, copycat companies will see success and try to imitate what this company has pioneered, but they will still be the innovators.